Las Vegas, NV, – Car audio giant Audiobahn met privately with its dealers and distributors during the 2007 Consumer Electronics Show. Dedicating more personal attention to the company’s loyal distributors was Audiobahn’s goal as it celebrates its 10th Anniversary in the mobile entertainment business.

Audiobahn introduced its new “Hear the Tradition” marketing campaign at CES and the company’s circuit of business partners met with Audiobahn’s sales force to discuss plans for the 2007 year. Audiobahn set up shop at a lavish conference room in the gorgeous, newly-renovated Golden Nugget Hotel. “This was the ideal setting for us to connect with our customers,” said National Sales Manager Vincent Lombard. “Our presence at SEMA in November was meant to introduce our new product line. This appearance at CES was geared towards meeting personally with our customers.” Audiobahn also provided complimentary transportation between the Golden Nugget and the Las Vegas Convention Center for its distributors and reps.

The private conference room that Audiobahn occupied was elaborately decorated with the company’s family of brands and marketing initiatives scheduled for 2007. “Our Hear the Tradition campaign is taking center stage this year,” said Director of Marketing Rainier de Ocampo. “Numerous promotions are in place including tie-ins with our music label partners, toy companies Maisto and Jada Toys, as well as numerous celebrities, musicians, athletes and DJs.”

Did being away from the CES show floor affect Audiobahn? Evidently not, according to Director of Shows Doug Parks. “Being detached from the show was actually a welcome change. It was great seeing our loyal customers making the journey away from the show floor to meet with us at the Golden Nugget. This has shown us how much they value doing business with us and, in return, we have shown our appreciation by being able to ship our 2007 product line in January.”

The 2007 Hype promotional DVD was a hit at CES. Audiobahn distributors received a copy of the annual video production that chronicles Audiobahn’s media presence over the past year along with Audiobahn’s 10th Anniversary Catalog.

The change of venue surely seemed to boost comfort levels for the company and its family of business partners. The exclusive conference room, private tables, food and drink allowed for business to be conducted in a fresh new setting. Many of the manufacturer’s top distributors were awarded with plaques of achievement in Audiobahn sales. “Over the years,” says Vincent Lombard, “our business partners have remained dedicated to pushing the Audiobahn name. We really appreciate their solidarity.”

Audiobahn is geared up for executing its sales and marketing initiatives for the year. With consumer web contests and sales incentives for authorized Audiobahn accounts, the manufacturer is excited to push forward with its 10th Anniversary initiatives.

To see pictures from Audiobahn’s presence at CES 2007, please visit www.Audiobahn.com.